Maciej Wilczyński
Expert in B2B pricing, monetization and value-based selling strategies. Over the past year, he has completed over 40 consulting projects in Europe. Prior to founding Valueships, he worked at McKinsey & Company, mainly in the TelCo, software, and banking industries. He completed his doctorate in pricing in SaaS start-ups at the University of Economics in Wrocław, where he also lectures.
LTV Calculation Formula: A Detailed Guide
If you want to increase LTV for your SaaS business, you need to learn how to calculate it first. Learn more about the LTV calculation formula >>
Psychological Pricing Tactics: Playing Mind Games for Profit
Why is psychological pricing essential? Learn the answer and gain valuable insights to optimize your psychological pricing tactics for maximum impact.
A Deep Dive into Different Pricing Strategies
There are many pricing strategies that you might want to try in your business. Which one would be the best fit?
Mastering the Art of Price Skimming for Profit Maximization
Our article provides a comprehensive overview of price skimming and how it can be used to maximize profits for businesses.
Understanding ARPU: Your Key to Monetizing Each User
Learn about the key metrics used to measure user engagement, along with strategies to maximize your ARPU and increase your bottom line.
Cracking the MRR Code: A Guide to Monthly Recurring Revenue
Calculate MRR and ARR, important metrics for subscription-based SaaS companies. Drive predictable revenue, and boost monthly recurring revenue.