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Subscription
& digital aspirations

Do you operate in a traditional business and want to transform your business model towards digital and subscription, or move towards value-based pricing? With today’s economy, you can offer anything-as-a-service (XaaS) and go digital. 
What is XaaS?
XaaS is a broad category of business models where users can access products, tools, technologies, and/or services "as a service”. XaaS can include software, platforms, infrastructure, security, storage, and more.

Core challenges

Legacy cost-based pricing model

As a traditional business, your costs are the foundation of your pricing model. It’s not a bad strategy in general, but when the costs go up, you might have a hard time attributing the increase to the customers. We help you move away from this approach to more advanced context-based pricing or even value seling, if possible. Our approach guarantees an increase in your prices, ranging from 12% to even 28%!

Lack of subscription knowledge vs. aspirations

Everyone heard of the subscription model, but it’s a totally different game. The client relations and business dynamics are almost completely opposite to the traditional business model. You need to learn more about churn, stickiness, adoption, product/sales-led growth, and much more. Not to mention the pricing model, which may not be effective if you stick to a traditional good-better-best approach. It’s beneficial to talk to someone experienced in the area, so you can deliver on the budgets and expected outcomes.

Limited product innovation and lack of servitization

Did you know that the most innovative manufacturers invest in their own services? You can increase your competitive advantage with many things: delivery time, SLA, guaranteed quality, door-to-door service, training, or subscription models – just to name a few.

Do you have any subscription & digital aspirations? Let’s talk about them.
Schedule a free consultation
Do you have a subscription & digitalaspirations? Let’s talk about yourkey challenges!

How can we help you?

We can help to address those challenges by tailoring an approach to the specific use-case of our clients through analytics, data science, and primary research.

Switching from traditional business to subscription

We help various sectors move towards subscription business models. We have documented experience in e.g., TelCo, banking, logistics, automotive, and airline industry. We can help you understand the market potential for new offering, as well as develop the pricing and go-to-market model to ensure adoption. 

Creating Industry 4.0 & servitization roadmaps

Our services can assist manufacturing and production companies by providing them with Industry 4.0 roadmaps and aiding in the servitization of their production processes. Afterwards, our clients typically become more future-oriented amd focused on monetizing innovation, while we support them along the way. 

Pricing innovation & sales margin increase

As pricing experts, we can lend our expertise across a range of areas, including activities such as: identifying margin leakages, reducing sales discounts, documenting and improving price setting processes, and move towards value-based selling. In general, pricing engagements bring ROS improvement, and solid increase of EBITDA.

Services

Strategy consulting

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Pricing Consulting

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Value-selling

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Advanced analytics & primary research

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We co-partner where the data & analytics approach is necessary. Their communication and project management skills are outstanding, and I never worry about the quality. Clients appreciate the content, reports, and overall delivery. One of the best consulting boutiques I've worked with.

Karolina Wojcik
Managing Director SWPS
Karolina Wojcik
Managing Director SWPS

We co-partner where the data & analytics approach is necessary. Their communication and project management skills are outstanding, and I never worry about the quality. Clients appreciate the content, reports, and overall delivery. One of the best consulting boutiques I've worked with.

Case studies

Discover the effect of collaboration with our recent Clients. You can go through their situation, goal, approach and results.

Let's uncover the story!

Discover the effect of collaboration with our recent Clients. You can go through their situation, goal, approach and results.

Downloads

2023
How we improve profitability of our Clients

Do you want to know more about our offer? You can download full version here:

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FAQ

What is XaaS and subscription business?

XaaS (Everything as a Service) is a business model where companies offer a wide range of services and products on a subscription basis, rather than traditional one-time purchases. It covers various categories such as Software as a Service (SaaS), Platform as a Service (PaaS), and Infrastructure as a Service (IaaS), among others.

Why is XaaS important for businesses?

XaaS is important for businesses as it enables them to adopt a flexible, scalable, and cost-effective approach to providing services, while allowing customers to access and pay for only the services they need. This model encourages recurring revenue, customer retention, and long-term business growth.

What industries do XaaS consultants serve?

Consultants for Everything-as-a-Service (XaaS) offer their services to a variety of industries - technology, healthcare, finance, retail and more. With the ability to cater to a range of businesses across sectors, XaaS is empowering companies towards next-gen efficiency and cost-effectiveness.

What services do XaaS consultants offer?

XaaS consultants offer services such as business model transformation, pricing strategy, sales and marketing optimization, customer success management, and technology platform selection to help businesses successfully implement and manage XaaS and subscription-based offerings.

How can XaaS consultants help businesses transition to a subscription model?

XaaS consultants help businesses transition to a subscription model by evaluating their current offerings, identifying opportunities for subscription-based services, developing appropriate pricing strategies, and implementing best practices for sales, marketing, and customer success.

What are the key success factors for XaaS and subscription businesses?

Key success factors for XaaS and subscription businesses include a customer-centric approach, flexible and scalable offerings, competitive pricing, efficient sales and marketing strategies, proactive customer support, and a robust technology platform that supports business growth.

What are the challenges of transitioning to an XaaS and subscription business model?

Transitioning to an XaaS and subscription business model can present challenges such as shifting company culture, redefining pricing and revenue strategies, managing customer expectations, and implementing new technology platforms to support the subscription model.

How do XaaS consultants assist with customer success management?

XaaS consultants assist with customer success management by helping businesses develop and implement strategies to ensure customers achieve their desired outcomes using the provided services. This includes onboarding, support, training, and ongoing engagement to promote customer satisfaction and retention.

What is the role of technology in XaaS and subscription businesses?

Technology plays a critical role in XaaS and subscription businesses, enabling companies to deliver services efficiently, manage subscriptions and billing, monitor usage data, and provide a seamless user experience. A robust technology platform is essential for supporting business growth and scalability.

How can XaaS consultants help businesses optimize pricing strategies?

XaaS consultants can help businesses optimize pricing strategies by evaluating the competitive landscape, understanding customer value perception, and developing pricing models that maximize revenue, customer acquisition, and retention while aligning with the company's value proposition and market positioning.

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Schedule a free 30-mins consulting session

Do you have some questions about how consulting can help increase your revenue? We have answers!

We work for clients from all over Poland as well as abroad. We can arrange a videoconference, talk on the phone or meet in our Wrocław office. However, please email us in advance or contact us via the form.

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