Case studies

How have we increased Thulium's ACV by +30% on newly acquired customers through adjusted pricing?

Look how adjusted pricing to the value increased Thulium's ACV by +30%

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How have we increased the Brand24' ARPU by 23% by sealing margin leakages in discounted accounts?

Look how value-based pricing effort increased ARPU by 23% at Brand24

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How have we helped LiveSession boost MRR by 30% through scenario planning and analytics?

With properly adjusted pricing we managed to increase MRR of LiveSession by +30%.

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How have we redefined the go-to-market strategy of $40M logistics player through segmentation research?

We gathered potential clients' feedback and created new and successful go-to-market strategy.

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