We chose to attend the workshops with Valueships because we knew that no one could guide us through the "dark forest of pricing changes" as well as they could. During workshops, we received clear and straightforward guidelines for improving our pricing. We understood the mechanisms that help answer the question of how to create a value-based pricing model. Even after the workshops, I know I can return to Kris with any pricing dilemmas, and together, we will find a solution.
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